The rise of mobile gaming has changed the landscape of the video game industry over recent years, and the introduction of hyper-casual games has taken this even further. Hyper casual games are a new type of mobile gaming experience, typically characterized by a simple, easy-to-learn control scheme, minimalistic graphics, and short gaming sessions.

This style of game has become increasingly popular among mobile gamers, and as such, there has been an increased interest in hyper-casual game publishing. As a result, hyper-casual mobile game publishers are becoming increasingly popular and are driving the mobile gaming market.

Hyper casual games publishing is a relatively new concept, but it is already beginning to take off. It involves a publisher providing a platform for developers to release their hyper-casual games, often in exchange for a percentage of the revenue generated by the game. 

This gives developers an easy way to reach a wide audience and monetize their games without having to worry about marketing or promotion. It also allows publishers to diversify their portfolios and take advantage of the growing popularity of hyper-casual games.

Conclusion:

Hyper casual games publishing is a great opportunity for developers and publishers alike. It provides developers with an easy way to monetize their games and reach a wider audience while giving publishers a way to diversify their portfolio and take advantage of the growing popularity of hyper-casual games. As more publishers get into the business, we can expect to see the mobile gaming market expand even further.