Whether you've been in the business for a long time or recently released your first product, the flexible packaging is important in the food industry. It is a combination of having the right graphics, easy to handle package for consumers, and the right ingredients to keep your stuff from going stale. There are many choices in snack packaging, but if you take a close look similar to what product you are selling, you will get a good idea of where to start.
If you are dealing with snack foods such as chips, pretzels, or cereal, you will want what is known as pillow bags. Make sure the material you choose is easy to open; You do not want consumers struggling to get your product. Stand up pouches are the ones with a flat bottom when filled so that they can, as the name suggests, stand.
You will find a trail mix, chips, and chocolate snacks that are often packaged in this way. They often have a resealable lock on them so consumers can be sure they are keeping air out from letting their food go bad. You can find a wide range of stand up pouches online via copackinc.com/flexible-packaging/stand-up-pouches
T-seal packages are small ones that you see used for snacks and candy. So when you are looking for a power bar packaging, this is what you want to look into. They are called a T-seal since the edges where the packaging is closed looks like a T.
Once you decide which package is best for your product, you have to work on graphics. Companies that sell food packaging can print it for you and often have in house artists who can help you with the design if you get stuck. Make sure you ask to what extent they can help with the design. You want to be sure to include your company logo and have it as an eye-catching package. This is the first impression that will get someone to stop and see the products in detail